Crowd Management & CrowdView More Safety. More Visibility. More Experience.
Optimize your event with the combination of strategic crowd management and precise crowd monitoring. knw. provides real‑time insights into visitor movements, risks, and bottlenecks - enhanced by PwC’s expertise and the AI‑powered CrowdView technology from TAWNY.
What do Crowd Management & CrowdView include?
Modern events require fast, safe, and informed decision‑making. This section combines two powerful solutions designed to support organizers in safety, operational control, and overall optimization.
Crowd Management delivers data‑driven decision support, real‑time communication, and risk detection - developed together with PwC.
CrowdView enables highly precise crowd monitoring using existing camera infrastructure - privacy‑compliant, scalable, and developed with TAWNY.
Together, they create a complete real‑time situational overview that enhances safety, efficiency, and visitor satisfaction. What’s truly new is the combination of smart crowd management and precise crowd monitoring.
Organizers today need quick answers to the most important questions: Where are bottlenecks forming? How are people moving? Where do risks arise?
knw. provides the real‑time insights you need - movement data, density analysis, sentiment indicators, and precise person counts. With this information, you make better decisions, increase safety, and improve the overall visitor experience.
Crowd Management (knw. x PwC)
Events are becoming more complex - and expectations for safety, experience, and efficiency continue to rise. Together with PwC, knw. offers a solution that intelligently analyzes and manages crowd flows.
More control through real‑time insights and smart technologies
Crowd Management gives you a precise, real‑time overview of how visitors move, how densely certain areas are frequented, and how quickly crowd flows change.
Safety‑relevant risks are identified early, allowing teams to react quickly and effectively.
The platform enables location‑based notifications to be sent directly to visitors, guiding them safely and efficiently.
At the same time, the system allows for precise control of pathways, entrances, and potential bottlenecks - ensuring your event runs smoothly, safely, and reliably.
The solution brings together multiple data sources to support safe and informed decision‑making at all times.
Flow analyses capture visitor movements, densities, and speeds, while AI‑driven video analysis adds additional sentiment and reaction data.
Mobility insights - such as modal split and common travel routes - reveal how visitors arrive and navigate the venue.
All of this information is combined into an intuitive platform that provides a comprehensive real‑time overview of your event.
Typical Use Cases
Stadiums
Real‑time monitoring of entrances, occupancy levels, and crowd movements. Bottlenecks are identified early, and visitor flows are actively managed.
Festivals
Flexible control of large outdoor areas, adaptive communication per zone, and dynamic responses to visitor situations.
Trade Shows & Conferences
Analytics reveal visitor interests, touchpoint performance, and behavior patterns - ideal for optimizing layouts and marketing strategies.
Performance & Technology
Crowd Management delivers measurable value for every event.
With precise risk detection, you increase safety and can act before bottlenecks or hazards arise.
The solution also enables far more efficient staffing, as you see exactly where resources are needed.
Visitor flows can be guided more effectively, reducing wait times and improving the overall experience.
Marketing and sponsorship partners benefit from measurable performance data, as attention, dwell time, and touchpoint engagement can be evaluated in detail.
The value you gain with our solution
Our modern Crowd Management system offers far more than observation alone - it creates concrete, measurable benefits that enhance safety, improve operations, and unlock economic potential. With the combination of real‑time data, intelligent analytics, and targeted control, the operational efficiency of your event improves significantly.
Identify critical situations early and initiate safety measures before bottlenecks or risks develop.
Use transparent movement and density insights to deploy staff where they’re truly needed - reducing costs and improving workflows.
Use real‑time insights and location‑based messages to actively guide visitor flows, reduce waiting times, and improve overall operations.
Accurate data on dwell times, attention levels, and interactions at touchpoints make marketing and sponsorship efforts measurable and optimizable for the first time.
With transparent real‑time insights and optimized visitor guidance, the overall flow improves noticeably - increasing comfort, orientation, and the overall stadium experience for every guest.
By monitoring wait times at concessions or restrooms and informing visitors in real time, overall satisfaction increases - and so do concession revenues thanks to smoother visitor distribution.
CrowdView (knw. x TAWNY)
CrowdView is designed to detect, count, and analyze large crowds with high precision - even in complex environments or when individuals are partially obstructed.
Smart technology for maximum precision and safety
CrowdView provides reliable, AI‑powered real‑time person counting that remains accurate even in very large crowds.
Depending on camera resolution, the technology can detect up to 20,000 people in a single frame.
CrowdView uses your existing camera infrastructure - no new hardware required.
Even in challenging situations with flags, banners, or moving obstructions, the system accurately identifies all relevant individuals, ensuring an unfiltered view of the crowd.
CrowdView uses advanced deep learning to reliably identify people in video streams - regardless of viewing angle, density, or motion.
The AI delivers stable results over long periods and avoids the error accumulation common in traditional sensor‑based systems.
It also reliably detects partially obstructed individuals, ensuring a consistent and accurate situational overview.
Analysis happens directly in the video stream, enabling secure, scalable, and privacy‑compliant operation based on existing camera setups.
Typical Use Cases
Grandstands & Fan Sections
Precise crowd counts in densely packed areas provide clear insights into occupancy and movement.
Entrances, Circulation Areas & Outdoor Zones
The AI reliably detects traffic flow in entry and circulation areas, helping you prevent queues and bottlenecks early.
Fan Zones & Temporary Event Areas
CrowdView delivers stable real‑time data in wide or temporary spaces, enabling safe navigation and optimal capacity usage.
What CrowdView can do for you
CrowdView provides clear, measurable advantages for safely and efficiently managing stadiums, events, and large venues. Precise real‑time data creates an objective operational picture, simplifies decision‑making, reduces risk, and helps allocate resources more effectively.
Reliable real‑time insights replace guesswork with clear, fact‑based actions.
Precise detection of movement and density enables early recognition of risks and targeted crowd control.
Accurate analyses help teams deploy staff and resources exactly where they’re needed most.
Privacy by Design for all our solutions
Data protection is built into all knw. solutions from the ground up. We operate with full “Privacy by Design” principles: No facial recognition is used, meaning individuals cannot be identified. Video footage is never stored, as analysis happens exclusively within the live video stream. No visual data leaves the system, and nothing is archived. All processing is fully GDPR‑compliant, with only anonymized analysis data being transmitted or stored.
Q&A - Your Questions, Our Answers
Crowd Management
Q: What exactly does the Crowd Management solution from knw. and PwC offer me?
A: It provides systematic, AI‑driven real‑time analysis of all relevant visitor data. You receive a complete visual overview as a digital twin — including movements, densities, sentiments, and flow patterns - enabling faster, safer, data‑based decisions.
Crowd Management: safety
Q: How does the system improve safety?
A: Continuous movement analysis allows you to detect potential risks early, steer flows proactively, and implement safety measures before critical situations arise.
Crowd Management: Marketing
Q: How does it support marketing?
A: Combined movement and sentiment data show exactly where visitors spend time, how they react, and what engages them - enabling more impactful placement of products, ads, and sponsorship assets.
Crowd Management: data sources
Q: Can I integrate my own data sources?
A: Absolutely. With open APIs, nearly any existing data source can be integrated, giving you maximum flexibility and long‑term scalability.
CrowdView: Hardware
Q: Do we need new cameras or additional hardware?
A: No. CrowdView typically works with your existing camera infrastructure and can detect up to 20,000 people per camera depending on resolution.
Crowd Management: Real-time insights
Q: Why are real‑time insights important?
A: They show instantly how visitors move, where bottlenecks occur, and where interventions are needed - without delay or guesswork.
Crowd Management: Visitor satisfaction
Q: Can Crowd Management improve visitor satisfaction?
A: Yes. Integrated real‑time messaging informs visitors about wait times, alternative routes, or services - reducing stress and improving overall experience.
Crowd Management: Overall performance
Q: How does Crowd Management improve the overall performance of my event?
A: The solution provides clear insights into crowd flows, densities, sentiment, and behavior patterns. This allows you to identify optimization opportunities immediately and measurably improve operations both during and after the event.
CrowdView
Q: How does CrowdView from knw. and TAWNY work?
A: It uses AI‑based deep learning to detect people directly in the video stream - regardless of viewing angle, density, or obstruction - without error buildup.
CrowdView: data protection
Q: Is CrowdView truly privacy‑compliant?
A: Yes. There is no facial recognition, no video storage, and all processing happens locally. Only anonymized analysis results are transmitted, ensuring full GDPR compliance.
Ready for smarter Crowd Management & precise Crowd Monitoring?
Let us help you optimize your event, stadium, or venue with data‑driven insights - safely, scalably, and in real time. Crowd Management & CrowdView from knw. combine strategic crowd control with highly precise AI analysis of large populations. This increases safety, enhances the visitor experience, and empowers better decision‑making based on clear, reliable data.
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